So long, SVF — one of the largest entertainment firms in eastern India — churned out content in Bengali. Now, it has launched its Hindi wing. Through its latest channel SVF Bharat, the production house will release content in Hindi. The SVF family gets bigger as SVF Bharat enters the fore with a content roster specially curated for a pan-India audience. Be it Hindi trailers or songs, SVF Bharat will be the one-stop destination for viewers.
Excited about the launch of SVF Bharat, the co-founder and director of SVF, Mahendra Soni said: “In the span of last 25 years, we are fortunate to be a part of changing the shape of Bengali cinema. After serving entertainment in Bengali for so long, we are now ready to take our content to the national audience. Our content has always stood out and proved to be one of the best as we always prioritised the quality of the content. In order to consistently entertain the audiences, both locally and nationally, the preparation for a national platform was going on for quite a long time. As we stepped in 2022, this seemed to be the right time for us to finally launch SVF Bharat.”
Mahendra Soni is all praise for the regional content, which is being lapped up by the audience today. “Nowadays regional content is creating wonders in every corner of the country, and I am confident that our content will definitely make a mark after getting released in Hindi as it will attract more audience,” he said.
The Hindi trailer release of Srijit Mukherji’s ‘Kakababur Protyaborton’ is the first release of SVF Bharat, along with many other upcoming movies and songs which are slated to release nationally in Hindi in 2022.